| With online media playing such a strong role in the | | | | website link along with your article. Be sure to not |
| success of any business, driving traffic to your | | | | spam the site with articles containing links. |
| official website is crucial not only to establish your | | | | - You can make videos promoting your business/ |
| presence online but also to find potential clients | | | | ideas and post them on sites such as You Tube, |
| consumers. | | | | Google Videos, and Daily Motion and link them to |
| Here are 10 effective ways to improve visibility | | | | your website. |
| and drive traffic to your website. | | | | - Send promotional emails to a list of potential |
| - Hire an SEO to get your website to show on | | | | clients. Include a link that directs to your website. |
| the first results page on search engines like | | | | Provide an email ID and a phone number that |
| Google, Bing, and Alta Vista with good webpage | | | | they can write to or call at. |
| quality and proper keywords for each page. This | | | | - Have a person with expertise answer calls |
| process is called Search Engine Optimization or | | | | because potential clients/ consumers like to talk |
| SEO. An SEO or search engine optimizer would | | | | to someone before they purchase a product or |
| consider redesigning your site, changing keywords | | | | subscribe to a service. Have someone they can |
| to target different kinds of search such as web, | | | | text chat with when they enter the site. |
| image and video search. | | | | - Use pod casts. Pod casts allow you share |
| - Create a business page on popular social | | | | information with clients. You can also use pod |
| networking sites such as Facebook and Twitter. | | | | casts to inform existing customers of any |
| These sites allow you to link pages, so you can | | | | updates and also the latest information. |
| promote each page via the other. | | | | - Have offline promotions such as banners, |
| - Use Search engine marketing search as Google's | | | | T-shirts etc. If you have an online business, you |
| Ad-words or Facebook Ads. This is a paid form | | | | may want to send a T-shirt or a pen to your |
| of marketing but you get to choose your budget | | | | client to drive brand name and increase customer |
| and pay per clicks or number of impressions. | | | | satisfaction. |
| These advertising programs allow you to target | | | | If found the right Professional Virtual Assistant, he |
| by location, language, demographics and help you | | | | can not only assist you with SEO and SEM |
| reach your target audience. | | | | (search engine marketing) but also assist you with |
| - You can also pay popular websites/blogs to | | | | administrative tasks that could lessen the number |
| place you ads and increase traffic. | | | | of hours you work without compromising on |
| - Post articles on websites that allow you to post | | | | quality or productivity. |
| articles such as wiki answers and post your | | | | |