| Busy business owners, executives and even | | | | pitch. Remember, the goal is to get your name |
| current PR Pros: review these 7 tips... and, as | | | | out and define your brand - not spam online |
| always, if we can help you, ask! | | | | boards. A professional virtual assistant can work |
| Use what is available to you. The most traditional | | | | with you to create the copy of the posts, and |
| ways to get noticed used to be to buy expensive | | | | post them on the boards - freeing up your time |
| advertising, try to find out who the best media | | | | to do what you best. |
| contacts were, and then practically beg the media | | | | Read, read, read! Read the popular books in your |
| to write about you. The internet has changed that | | | | industry and write a review on online sites such |
| all. The best way to get noticed today is to | | | | as Use your real name and affiliation, and brand |
| publish great content online. There are several | | | | yourself as an expert on that topic. |
| sites for free press release submission, and blog | | | | Let them see you - Easily shoot a short video |
| owners who will want to connect with you to add | | | | showcasing your products or services - this can |
| your press release. An experienced Public | | | | be done surprisingly inexpensive with today's |
| Relations Virtual Assistant can work with you to | | | | great technology and you likely already have the |
| uncover these. | | | | software on your computer - and post it onto |
| Tell them how In your press release, don't just | | | | and other video sites. This will also benefit your |
| talk about what your products and services do. | | | | SEO. In addition to that, it lets your clients see |
| Instead write how you solve problems for your | | | | more of "you" - Again, we go back to the |
| customers. Offer solutions, best practices and | | | | principle of people wanting to do business with |
| helpful hints. The rest of it speaks for itself. | | | | those that they like and trust. |
| Love what you do and show it - Exude energy, | | | | Do your research Be absolutely sure of the |
| enthusiasm and professionalism. People do | | | | search terms people are using to find products |
| business with people they like and trust. People do | | | | and services like yours. Create content in these |
| business with those they can build a strong | | | | press releases that search engines will reward |
| partnership and relationship with. Focus solely on | | | | with high rankings on Google, Yahoo and the like. |
| solving your client's problems and making their life | | | | Also, though these are some of the best sites |
| easier. | | | | out there, don't forget to submit to the 100s of |
| Be intelligent - Post thoughtful, insightful comments | | | | other search engines. The more your link is |
| on blogs, forums and chat rooms that are related | | | | âEURoout thereâEUR-, the better your |
| to your industry. But - and this is important - don't | | | | search results are! |
| push your products too hard or sound like a sales | | | | |