| Many business owners, particularly small business, | | | | available for obtaining new clients and producing |
| do not truly differentiate in their thinking between | | | | income. In this example, not only are you losing |
| expense and investment but tend to view the | | | | time, you are potentially losing $3,000 of income |
| overall picture of how much they are spending | | | | you may have earned had you been able to |
| and where costs can be saved or reduced. Let's | | | | spend those 20 hours being more productive in |
| look at expense as the financial outlay essential to | | | | money producing endeavors. |
| conduct your business, such as telephone, office | | | | So, what's the solution? Many entrepreneurs |
| supplies, power, internet etc, and investment as | | | | come to realize that they need more hours in |
| the financial outlay that is strictly focused on | | | | their day for income producing activities. That's |
| acquiring income/profit, such as advertising, public | | | | where a virtual assistant can help them to |
| relations, networking, social media etc. | | | | accomplish their goals. Since the investment in |
| Do you have anyone working for you? If not, | | | | virtual assistant services is nominal, they consider |
| you are spending your own time on administrative | | | | it to be not only a necessity, but a proven |
| tasks. These tasks are essential to conduct your | | | | investment strategy for the continued growth of |
| business. You could hire someone, but you | | | | their business. A virtual assistant provides his or |
| probably and justifiably feel that is too costly an | | | | her own office equipment and software as well |
| expense. Having an employee not only involves a | | | | as office space. In addition, pay their own taxes, |
| salary as well as other benefits, but there is | | | | health insurance and vacation time. You pay |
| inevitably downtime you are paying for, and also | | | | strictly for the time they spend on your projects. |
| of course there is the added expense of the | | | | In conclusion, having extra available hours of real |
| space and equipment an employee would require. | | | | productivity in your workday, can help you secure |
| How does all this relate to the growth of your | | | | greater income for your business. When viewed |
| business and your profits? Let's say | | | | that way, the services of a virtual assistant is no |
| (hypothetically) that you charge your clients $150 | | | | longer an expense, but becomes a necessary and |
| an hour. If you spend say 20 hours of your time | | | | smart investment - one which will ultimately lead |
| to work on writing and formatting your company | | | | you to greater prosperity. Remember, an |
| newsletter, maintaining your database, scheduling | | | | investment in a virtual assistant pays dividends to |
| appointments and other administrative tasks, that | | | | you, far beyond what you pay for a virtual |
| is 20 hours of your time during which you are not | | | | assistant's services. |