VA Equals Vital Asset!

Unless you've been under a rock for the last fewwriting, copyediting and PowerPoint presentations;
years, you know that VA stands for Virtualezines, article marketing and social networking;
Assistant. What you might not know, however, islogos and branding, website creation and shopping
that the only thing "virtual" about the VA world iscarts. How much would those services add to
the way the work travels back and forth.your profitability and how much time would it
Virtual Assistants perform an almost limitlesssave in your day?
number of services, at a greatly reduced bottomThe other side of working with a VA is that they
line. Let's talk about that first. Sadly, one of theare a service provider. Like any other vendor,
most effective ways to cut costs in today'sthey must reach a certain level of productivity
economy is to lessen the number of in-house,and hit definite benchmarks along the project
full-time employees. Happily, however, many ofpath. There's no coffee breaks or time for chit
those employees are redefining themselves andchat at the water cooler! Your VA is your partner
telecommuting anyway.in success, and often they've built an entire team
Virtual Assistants are not employees. They doof subcontractors or specialists to get the job
not take sick leave, holidays or receive vacationdone right and on time.
pay. There's no medical benefits, pension or otherSo how do you get one? There are an infinite
"salary" perks. In short, Virtual professionals arenumber of ways to do this, from posting
ALL about the work. Work, work and nothing butadvertisement on Craigslist or a question on
the work. They also understand your businessLinkedin, to simply doing a Google search. There
equation on a totally different level, since they'veare also many professional organizations very
taken the courageous leap to start their ownwilling to help you answer that question, such as
companies. They uniquely understand the need toIVAA (International Virtual Assistant's Association).
achieve profit and hit goals every day of theOften, members must also meet certain criteria
week.and ethical standards, which is a no-brainer for a
So besides a HUGE understanding of thecorporation to look for. Definitely ask for
pressures of running a business, what exactly canreferences too - remember a VA isn't your
a VA do to help YOUR company succeed? Whatemployee, but they do have your successful
kinds of work could you delegate to an off-siteprojects and products in their hands.
Virtual Assistant? The simplest answer is almostThe bottom line is that by handing over the
everything. Almost everything would include: Mostmundane day-to-day work, or assignments that
bookkeeping services, invoicing and expenseare outside your area of expertise, you free
reports; travel arrangements, meetingyourself to do those money-making, creative jobs
coordination and scheduling; graphic design,that put you into business in the first place.
desktop publishing and correspondence; freelance